Finally, we asked about the promised "new Gears of War gameplay" that was originally set to debut on the Spike TV Video Game Awards, a premiere that was pulled at the eleventh hour. Cliff calls that "whole debacle" a "tricky subject."
"At any given point we have multiple irons in the fire and we were about to announce some cool stuff, but it was decided it wasn't the right time for it at the last minute," he explained, chalking it up to an executive decision. "Whether or not that ever sees the light of day… it could turn into something else... who knows?"
"That unannounced thing, who knows what it will ultimately become."
http://kotaku.com/#!5773691/gears-of-war-3s-designer-on-betas-bugs--cheerleader-outfits